A Beginners Guide to Successful Email Marketing
Is email marketing dead?
With all the talk of video, artificial intelligence, virtual reality, and chatbots, it sometimes seems like email is long past its prime. But if you think email is dead, you’re missing out on the real metrics. The truth? Email marketing is still going strong today, and is possibly the best possible strategy for your business.
Lets explore newsletter marketing first.
Newsletter marketing is the practice by which companies send informational and product-focused content to a subscriber list that comprises potential and existing customers. Online businesses utilize newsletters to keep their brand top-of-mind for consumers, establishing authority in the space and notifying readers of products that may interest them.
Based on 2018 data, email marketing is still ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing.
Email marketing has been around forever—and for good reason. It’s the most direct and effective way of connecting with your leads, nurturing them, and turning them into customers, consistently winning out over all other marketing channels.
Build me a website now uses email marketing as strategy to attract and retain customers. We also provide this capability to all our customers when they pay us. There are tools we use to ensure customers that come to your website will not leave.